Hannaford offers an extensive line of private label products produced exclusively for us, featuring a level of quality equal to that of the leading national brand, yet at a much lower cost.

Hannaford brand products are priced lower than the leading national brands because they don't carry the heavy product development, advertising, and promotion costs of national brands.

We're Always Adding New Products constantly looking for new products that meet our exacting standards to include in our Hannaford brand program. Finding new products and reevaluating current offerings will be part of an ongoing process to continually refine and improve our Hannaford brand program.

Every Hannaford brand item is sold with our Double Your Money Back Quality Guarantee. Each package carries a toll-free number (1-800-213-9040) for customers to call with any product questions.