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Privacy Policy

Hannaford.com – Privacy Policy

Effective July 5, 2017

Hannaford Supermarkets (“Hannaford”) respects your concerns about privacy. This Privacy Policy applies to personal information we collect on Hannaford.com (the “Site”).

This Privacy Policy describes the types of personal information we collect on the Site, how we may use that information and with whom we may share it. The Privacy Policy also describes the measures we take to protect the security of your personal information. We also tell you how you can reach us to ask us to update your preferences regarding how we communicate with you or answer any questions you may have about our privacy practices.

Click on one of the links below to jump to the listed section:

Information We Collect

Information You Provide Directly to Us

You may provide personal information to us, including:

  • Contact information, such as your name, postal address, telephone number, and email address
  • Names, postal addresses and telephone numbers of other people to whom you would like us to send shipments
  • Your favorite products and recipes and the location of your preferred Hannaford stores
  • Transaction numbers from Hannaford store receipts (which enables us to associate your hannaford.com account with the purchases on the receipts)
  • Health concerns, such as specific food allergies or nutrition preferences or questions
  • Household information, such as the number of people in your family and the number of children you have
  • Payment information, such as your credit or debit card number and expiration date
  • Gift card number
  • Questions, communications and other content you submit
  • Hannaford.com login credentials, such as your name, address, telephone number, email address, password, product selection, items ordered and your answer to a security question, such as your pet's name
  • Information about your business or organization, such as your tax identification number and 501(c)(3) determination letter, if you complete a donation, sponsorship request or event application

Information We Collect by Automated Means

When you visit our Site, we or our service providers may collect certain information by automated means, using technologies such as cookies, Web server logs, JavaScript and Web beacons.

Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain cookies. Please note, however, that without cookies you may not be able to use all of the features of our Site. Hannaford does not control browser tools and cannot warrant their effectiveness.

In conjunction with the gathering of information through cookies, our Web servers may log information such as your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located. The Web server logs also may record information such as the address of the Web page that referred you to our Site and the IP address or other identifier for the device you use to connect to the Internet. They may also log information about your interaction with this Site, such as which pages you visit.

To control which Web servers collect information by automated means, we may place tags on our Web pages called “Web beacons,” which are small files that link Web pages to particular Web servers and their cookies.

We may use third-party web analytics services on our Site, such as those of Google Analytics. These service providers use cookies and web beacons to help us analyze how users use the Site. The information collected by the cookies and Web beacons (including your IP address) will be disclosed to these service providers, who use the information to evaluate your use of the Site. To learn more about Google Analytics and how to opt out, please visit https://www.google.com/intl/en/analytics/learn/privacy.html.

How We Use the Information We Collect

We may use the information we obtain about you when you visit the Site to:

  • Provide, administer and communicate with you about products, services, events and promotions (including by sending you newsletters and other marketing communications)
  • Administer contests, sweepstakes and surveys
  • Process your purchases and payments
  • Process, evaluate and respond to your requests, inquiries and applications
  • Create, administer and communicate with you about your account
  • Customize your experience with our Site, such as by providing personalized product information, purchase information, coupons and offers
  • Verify your identity
  • Operate, evaluate and improve our business (including developing new products and services; managing our communications; performing market research and data analytics; determining and managing the effectiveness of our advertising and marketing; analyzing our products, services and websites; administering our websites; and performing accounting, auditing, billing, reconciliation and collection activities)
  • Protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure and quality
  • If you submit information as a job applicant, evaluate your interest in employment and contact you regarding possible employment
  • Comply with and enforce applicable legal requirements, industry standards and our policies and terms, such as our Terms and Conditions of Use

We also may use the information in other ways for which we provide specific notice at the time of collection.

Third-Party Apps, Tools, Widgets and Plug-Ins

The providers of third-party apps, tools, widgets and plug-ins on the Site, such as the Facebook and Twitter Share buttons, also may use automated means to collect information regarding your interactions with these features. This information is collected directly by the providers of the features and is subject to the privacy policies or notices of these providers. Hannaford is not responsible for these providers' information practices.

Online Tracking

On the Site, we may collect information about your online activities for use in providing you with advertising about products and services tailored to your individual interests. This section of our Privacy Policy provides details and explains how to exercise your choices.

You may see certain ads on other websites based on your visits to our Site because we participate in advertising networks administered by third-party vendors. Ad networks allow us to target our messaging to users considering demographic data, users' inferred interests and browsing context. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web beacons and web server logs. The networks use this information to show you advertisements that are tailored to your individual interests. The information our ad network vendors collect includes information about your visits to websites that participate in the vendors' advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Site and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts. To learn more about how to opt out of ad network interest-based advertising, click here or here.

This Site is not designed to respond to “do not track” signals received from browsers.

Information We Share

We do not disclose personal information we obtain about you, except as described in this Privacy Policy. We may share personal information we collect on this website with our subsidiaries and affiliates for the purposes described in this Privacy Policy.

We may also share personal information with service providers who perform services on our behalf (such as printing or mailing) if they need this information to perform their services. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. We may share personal information we collect on this Site at your request. For example, if you purchase a gift card and ask us to send it to a third party, we may identify you as the sender of the gift card.

We also may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity. We reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Policy.

Your Choices

You may amend your preferences regarding how we communicate with you by clicking on the “unsubscribe” link in an email you receive from us or by contacting us as described in the “How to Contact Us” section below.

How We Protect Personal Information

We maintain reasonable administrative, technical and physical safeguards to protect the personal information you provide on our Site against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use and other unlawful forms of processing.

Links to Other Sites

This Site may provide links to other sites for your convenience and information. These websites may be operated by companies not affiliated with us. Linked websites may have their own privacy policies, which we strongly suggest you review if you visit any linked websites. We are not responsible for the content of any websites that are not affiliated with us, any use of those websites, or the privacy practices of those websites.

Children's Privacy

This website is not directed to children under the age of thirteen and we do not knowingly collect personal information from children under the age of thirteen on the site. If we become aware that we have inadvertently received personal information from a visitor under the age of thirteen on this Site, we will delete the information from our records.

Information that is Not Covered by this Policy

If you have questions about our privacy practices for job applicants, please refer to our Careers page. This Privacy Policy does not include Hannaford pharmacy records, which are subject to the Notice of Privacy Practices for Pharmacies, which can be found on the Pharmacy page. Information that is not linked to an individual is not personal information and is not subject to this policy. For example, aggregated or de-identified sales information and transaction data may be shared with others. Since that data is not linked to an individual, it is not protected by this policy.

Updates to Our Privacy Policy

This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices or relevant laws. Changes to this Privacy Policy will be posted on this page. For significant changes, we will notify you by posting a prominent notice on the Site indicating at the top of the Privacy Policy when it was most recently updated. A link to the current version of our Privacy Policy will be maintained on the homepage of this Site.

How to Contact Us

If you have any questions or comments about this Privacy Policy, or if you would like us to update information we have about you or your preferences, please contact us as indicated below:

Hannaford Supermarkets
145 Pleasant Hill Road
Scarborough, Maine 04074
(800) 213-9040

Hannaford Supermarkets is owned by Hannaford Bros. Co., LLC 145 Pleasant Hill Road, Scarborough, Maine, 04074.